Norsan Media Corporate

Creating a Corporate video is important, not only for the company but for the clients and community. It showcases the company’s values, highlights achievements, and provides insights to what set the company apart from others.

Tasked with creating one for Norsan Media, it was a matter of deciding what to include. Every detail is important in a video like this. It’s about telling a story for the audience and furthering a connection between clients and the company.

Hispanic Heritage Month

As the sole videographer and editor at my previous job, I was tasked with supporting our Marketing campaigns such as Hispanic Heritage Month.

On this specific campaign, the marketing team gave me a list of individuals to reach out to. The interviewee and I will coordinate a time and place to conduct the interview. Using my Sony camera and DJI microphones, we sit down for a 5-10 minute interview.

Depending on the interviewee, I would shadow them around for an hour to grab B-Roll, sometimes they would send in their own footage and pictures.

Meeting new people and getting the chance to tell their story was one of the highlights of my job.

Latina Radio TV Commercial

Utilizing footage sent in from DJ’s, Youtube, and my own footage, I edited this commercial in Adobe Premiere Pro and After Effects.

With the aim of promoting one of their radio networks to TV audiences, I worked with their graphic designer to ensure that my commercial matches with the already established brand.

This commercial continues to broadcast daily on their TV networks.

Short form Content

From conducting interviews with soccer stars, to editing a promotional video for local businesses, and to getting to know some local leaders around Charlotte, these videos were made specifically for Instagram.

Weather Graphics

Every day, I would update our weather graphics for the news broadcast. Our broadcast was featured on Estrella TV, a Spanish network and local cable channels.

They were aired daily in cities like Charlotte, Charleston, and Jacksonville. Using Adobe Premiere Pro, I was able to create these weather graphics.